Search
Saturday 22 September 2018
  • :
  • :

The Importance Of Signage In Our Communities

Digital led display board

Signs for municipalities are crucial for communities, though we don’t often think about them. From outdoor school signs to outdoor church signs to outdoor led business signs, signs for municipalities provide important information and advertising to help businesses and community buildings thrive and grow.

Signs for municipalities are just part of the everyday fabric of our lives, but without signs we would have a much more difficult time navigating the world. In fact, signs have helped to up 35% of survey respondents find businesses before. Without signage, they said, they would not have discovered their destination. For Best Buy in particular, the use of signs was particularly effective. Their customer base increased by 17% in direct relation to their sign. And signs and billboards can inform as well as direct. Over half of people said that they had learned of an event that they then became interested in attending because they saw a billboard for it. The same percentage of people learned about restaurants they had not previously heard of in this same way. And surveys have shown that an astounding percentage – almost 70% – makes shopping decisions while driving. That means that while some people make lists and stick to them, many of us can be easily swayed by different signs.

Signs for municipalities are important for signage outside of businesses as well. For example, signs for government buildings are crucial for any community. Government buildings provide a number of services, from welfare and aid to local courts to the DMV. Without signs indicating where government buildings were located or how to get to them, our government would be much less productive in serving its people.

School electronic signs can also be instrumental in communities. Oftentimes school electronic signs let students and their families know about days that school is off, if school is canceled for a snow day or other inclement whether, and dates to enroll students, among other things. If these signs did not exist, many families would not know where to look for such information. These signs also work to provide information for those families who might be without television or internet access.

There are also different types of signs that can be best fit for different establishments. For example, and LED sign might best be suited for a business open later into the evening, as it can provide better visualization in the dark. As discussed above, scrolling signs are particularly suited for schools and can also be suited for churches as they can advertise service times as well as church events. Signs for municipalities can come in different colors, different fonts, and at vary levels of technology but there’s no doubt that they’re instrumental the the function and flow of life in a community.




Leave a Reply