All smart businessmen and businesswoman know that in order to grow a business more customers must be attracted. And once attracted, they need to actually seek a business’s services. Thus advertising plays a key part in achieving business growth.
In today’s world, people are continuously assaulted by advertisements: on television, billboards, the radio, mobile phone applications, the list goes on and on. Creative advertisement solutions must be used in order for your information to be remembered among the hordes of other signs, banners and electronic ads out there vying for recognition.
Some of the most profitable external marketing efforts are achieved through outdoor marketing. Because a customer’s initial introduction to a business is through outdoor signage, business are pouring money in outdoor advertisements. Between 1993 and 2004 the value of the outdoor advertisement industry has nearly doubled, from $1.19 billion in 1993 to $2.09 billion in 2003.
One of the most profitable and affordable types of outdoor advertising is the vehicle wrap
Vehicle wraps are custom designed graphics, which may include company logos or contact information, among other things, created to advertise your business in a unique way. Once the design is decided upon, it is printed and applied to a vehicle. Vinyl is the material of choice to create custom vehicle wraps. Most wraps have an adhesive hacking that and are affixed to the vehicle much like a bumper sticker would be
Research shows marketing with vehicle wraps have proven to be extremely successful. Because vehicles are viewed by so many people a day while out on the roads, parked in parking lots or in garages, vinyl vehicle wraps are constantly in the public eye. Estimates show car wraps receive between 30,000 and 70,000 views a day. A reported 91% of targeted audiences respond to car wrap advertisements.
In addition to being an easy marketing tool full of creative potential, marketing with vehicle wraps is also a highly affordable advertising option. A full vehicle wrap is much cheaper and more cost effective than a custom vehicle paint job. When applied correctly, high quality vinyl vehicle wraps are often mistaken for paint jobs. By getting a warranty on your custom vehicle wrap, it would be insured against any wear or damage resulting from travel
Marketing with vehicle wraps is a great way to increase business visibility. This form of outdoor mobile advertising reaches an astounding number of people a day — many more than a traditional billboard or email blast could reach. Take a chance and grow your brand with creative car wraps. Contact a vinyl wrap company today and create custom designed vehicle wraps for your business.
Become a part of the wraps on wheels movement and take your advertising efforts to the next level.