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What Makes SEO a Highly Effective Marketing Strategy?

As technology changes the way people shop and do business, online marketing has become an important tool for businesses. Especially for small businesses, having an effective online presence can produce big results. Not all online marketing strategies are created equal, however, and studies have shown that organic SEO is one of the best lead generators. […]

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How the Internet Will Make (or Break) You

The Internet is here. The value of an online presence for companies continues to increase annually. Some statistics show this trend: Companies spent 25% of total marketing budgets on digital. The number is expected to jump to 75% within five years. 78% of companies say they have social media teams, up from 67% in 2012. […]