If you have a small- to mid-sized company, growing a significant presence on the Internet is now more important than ever. More and more people use Internet searches to find the best local products and services. This is where SEO services, or search engine optimization services, come in. But what is SEO? SEO companies work […]
Month: February 2014
Healthcare Gets Hi-Tech
What is the future of patient care? Electronic health records, predictive analysis, and new software and pharmacy point of sale systems may revolutionize the way doctors and hospitals diagnose and treat patients. New software may enable doctors to use electronic health records to predict heart attacks before they happen. Live monitoring of pharmacies is likely […]
With Many College Grads Looking for Work, Companies Should Hire Recruiters With the Eye for Talent
The fact that more than 40% of young adults who graduated from college in 2011 and 2013 believe that they are “underemployed” and nearly 60% of graduates from 2011 and 2012 say that they don’t expect to earn the salary they want should mean that hiring should be easy for employers today. However, the opposite […]
What Mark Zuckerberg Can Teach Us About SEO
Facebook CEO, Mark Zuckerberg, is making headlines with his recent $19 billion acquisition of mobile messaging application WhatsApp. Critics question Zuckerberg’s enthusiasm to purchase WhatsApp, “a company with at most $300 million revenues and 55 employees,” according to Forbes. The acquisition, however, was very smart — and there is a lot marketers can stand to […]
Designing a Compelling and Trendy Exterior
Want to draw the crowds in? A staggering number of business owners make the same mistake: devoting all of their time to interior design and too little time to creating compelling exteriors. Creating a striking exterior design is just as important. Attract customers with the hottest exterior design trends of 2014: Bold Color Schemes “In […]
Want to Open Your Own Restaurant? Here’s How to Get it Financed
“Small, emerging, growing businesses have few traditional sources to turn to. You have to get a little creative.” That’s what Kenneth Walsleben told The New York Times in August 2012, and he should know. As a professor in Syracuse University’s Whitman School of Management, it’s Walsleben’s job to prepare future entrepreneurs for both the modern […]
Dependable Equipment is Vital for Machining Industry Success
Efficiency and consistent production are both vital in the machining industry. Without them, it would be impossible for businesses to thrive. But no matter how hard employees work to meet customer demands and always produce high-quality work, the right equipment is always necessary. Without using strong and reliable tools, business owners and managers will find […]
Competitive Recruiting Tactics Help Businesses Defeat Their Competition
According to Dr. John Sullivan, you could call 2014 “the year that intense recruiting competition returned.” Years of “slack hiring,” as he puts it, have lead to an increase in the need for top performers and individuals who have highly specialized and advanced technical skills. In order to stay a step ahead of competitors and […]
Are Electronic Health Records Promoting Negligent Care?
Why are some doctor’s offices and hospitals resisting the switch to electronic health records? Although many doctors and physicians tout the benefits of digital systems and the federal government plans to sink up to $27 billion into funding electronic records (according to USA Today), some are still hesitant to adopt the new systems. Here’s why […]
Home Cluttered With All the Stuff You Use for Hobbies? Try Renting a Storage Unit
Skiing and snowboarding have take center stage over the last couple of weeks during the Winter Olympics in Sochi. While the average American is not a professional and won’t be competing for a medal any time soon, millions enjoy the thrill of shredding through the powder and speeding down the mountain. However, many lack the […]
Three Reasons Business Cards are a Timeless Tool
The growth of social media and increased internet connectivity with smartphones has allowed digital communications to gain prominence in the business world. However, traditional business cards, which have been used for decades, still have a place. They will include important contact information that makes it easy for other professionals or possibly even people looking to […]
How to Get Your Company Noticed!
Getting your company recognized and more visible to the general public is no easy task. You have to compete will thousands of other companies who may be offering a similar product or service, and try to find way to set your product apart. While there is no 100% guaranteed method of doing this, there are […]
Helpful House Moving Tips!
When you are planning to relocate to a new home, there are many different things to consider before you pack up your house. If you begin packing randomly, and do not have a method to your madness, you will end up with more of a mess than you want, and you will have no idea […]
It Is Dangerous to Go Through Life Without Insurance
Did you know that only 40% of Americans actually remember being offered life insurance within the past two years? However, insurance is an important entity to have because it helps protect your finances in the case of an accident or other unwanted event. There are several types of insurance available, including home and auto, and […]
Ad Retargeting Explained
What is retargeting? Many marketers are rallying behind a new tactic — one that is especially useful for small businesses — called ad retargeting. Website retargeting focuses on a big problem for small businesses: only 2% of first-time visitors actually buy something, Small Business Trends reports. The website continues, “Retargeting focuses on the 98% of […]
Hop On the Latest Marketing Trends
In recent years, advertising and marketing strategies have shifted toward the internet. It is no longer enough to simply put ads in the paper, send out flyers, and make television commercials. As smartphone and mobile devices usage has increased exponentially, people are more connected to the internet than ever before. This has made it even […]
Mail Not an Outdated Marketing Medium
Direct mail printers can help you to launch your next advertizing campaign. Despite many people’s perceptions that mail has become an outdated and ineffective marketing tool in the information age, marketing studies show that the opposite is true. Often, delivering a real, physical piece of mail to someone leaves a more deep and lasting impression […]
What Makes People Want to Buy From a Particular Company?
Amazingly, about 47 percent of consumers say they have bought a particular brand because it supports a cause. Many times, a full service advertising agency can help a company become a household name, which can help said company make more sales, which helps said company be more successful. A major part of any internet advertising […]
How to Create Your Own Invitations
Did you know that the average American couple spends roughly $331 on wedding invitations? One way to save money on wedding programs is to use your own stationery or to design your own wedding invitations, which you can do online through a number of different programs. Amazingly, due to the technology available today, wedding invitations […]
Make Sure That You Are Insured, It Could Save Your Life!
Insurance is one thing we cannot live without. From car insurance to homeowners insurance, to renter’s insurance, to life insurance, these plans keep us protected from any unwanted, unfortunate accidents. There are also thousands of car accidents every year, and without auto insurance, the devastation can be extremely costly. Some homes in the U.S. are […]
